ONWANGPREM, W.; KOBAYASHI, S.; LAKSITAMAS, P. Partial Least Square Path Modeling Development of Adaptation Marketing Strategy for Value Perception of Thai Cuisine Originality (in Thai). Connexion: Journal of Humanities and Social Sciences, Chiang Rai, Thailand, v. 8, n. 1, p. 1–32, 2019. Disponível em: https://so05.tci-thaijo.org/index.php/MFUconnexion/article/view/241134. Acesso em: 16 sep. 2026.