JITSOONTHRONCHAIKUL, M. .; LOMPRAKHON, C. .; HERABUT, W. .; CHUERDBUNMUENG, S. .; BENJASRI, T. . Challenges in Using Big Data for Analyzing Consumer Behavior. Connexion: Journal of Humanities and Social Sciences, Chiang Rai, Thailand, v. 8, n. 2, p. 63–76, 2019. Disponível em: https://so05.tci-thaijo.org/index.php/MFUconnexion/article/view/241039. Acesso em: 29 mar. 2024.