THERDBHUTHADHAM, T. Influence of Touch Points on the Loyalty of Customers of Cha Tra Mue. Rajapark Journal, Bangkok, Thailand, v. 17, n. 51, p. 386–398, 2023. Disponível em: https://so05.tci-thaijo.org/index.php/RJPJ/article/view/258812. Acesso em: 1 oct. 2026.