Saiwanhwang, J., Phansawang, P. and Chiengkul, W. (2025) “Motivations Promoting Electronic Word-of-Mouth in Slow Bar Coffee Businesses in Khon Kaen Province”, RMUTI Journal Humanities and Social Sciences, 12(2), pp. 29–39. available at: https://so05.tci-thaijo.org/index.php/RMUTI_SS/article/view/279846 (accessed: 11 October 2026).