Kladthong K, Jampee K, Aumpong P, Boonmarong S, Phalalert D. The Service Marketing Mix and Service Quality Influence the Purchase Decision of Food from University-Based Restaurants in Chanthaburi Province. RMUTT J Hum Soc Sci [internet]. 2025 Nov. 13 [cited 2026 Sep. 18];12(2):40-56. available from: https://so05.tci-thaijo.org/index.php/RMUTI_SS/article/view/280038