INFLUENCE OF ENTREPRENEURSHIP ENVIRONMENT ON ENTREPRENEURSHIP INTENTION OF SPORTS POSTGRADUATES; A CASE STUDY OF GUANGDONG PROVINCE, CHINA

Authors

  • Dou dou Yang (Management), School of Management, Shinawatra University
  • Eksiri Niyomsilp School of Management, Shinawatra University

Keywords:

entrepreneurship environment, entrepreneurship self-efficacy, entrepreneurship intention, sports postgraduates

Abstract

              This research aimed to study the relationship of entrepreneurship environment and entrepreneurship intention, the relationship of entrepreneurship environment and entrepreneurship self-efficacy, the relationship of entrepreneurship self-efficacy and entrepreneurship intention, and to explore the role of entrepreneurship self-efficacy between entrepreneurship environment and entrepreneurship intention. This quantitative research used a questionnaire as a tool, which was checked by IOC. The research samples were 400 sports postgraduates from 9 universities in Guangdong province. Hierarchy regression was used to calculate the results.

              The main research conclusions were as follows: 1) Entrepreneurship environment had a significant impact on entrepreneurship intention, 2) Entrepreneurship environment had a significant impact on entrepreneurship self-efficacy, 3) Entrepreneurship self-efficacy had a significant impact on entrepreneurship intention, and 4) Entrepreneurship self-efficacy had a mediator effect between entrepreneurship environment and entrepreneurship intention.

Author Biographies

Dou dou Yang, (Management), School of Management, Shinawatra University

Ph.D. Candidate (Management), School of Management, Shinawatra University, Academic Year 2021

Eksiri Niyomsilp, School of Management, Shinawatra University

Lecturer, School of Management, Shinawatra University

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Published

2022-06-06

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Section

บทความวิจัย