Srivastava , Praveen, S.L. Gupta, Niraj Mishra, Shelly Srivastava, and Sanjay Kumar Mangla. “Social Media Marketing and Brand Loyalty: Analyzing the Mediating Role of Brand Trust”. Thailand and The World Economy 40, no. 3 (August 31, 2022): 55–68. Accessed May 4, 2024. https://so05.tci-thaijo.org/index.php/TER/article/view/261139.