Organizational Culture Model to Develop the Quality of Life of the Prachuap Khiri Khan Municipality Office Personnel

Abstract

The objectives of this study were to 1) study the levels of organizational culture and the development of the quality of life of personnel in the Prachuap Khiri Khan Municipality Office, 2) examine the organizational culture affecting the development of the quality of life of personnel in the Prachuap Khiri Khan Municipality Office, and 3) propose an organizational culture model for developing the quality of life of personnel in the Prachuap Khiri Khan Municipality Office. The population used in the research included 200 personnel working in the Prachuap Khiri Khan Municipality Office. In-depth interviews were conducted with 15 key informants. The questionnaire with a reliability level at 0.94 and a semi-structured interview form were used as research instruments. The statistical methods used for data analysis were percentage, mean, standard deviation, stepwise multiple regression analysis, and content analysis. The results revealed that 1) the organizational culture was overall at a high level. The first three aspects ranked from the highest to the lowest means were Clan Culture (X2), Achievement Culture (X3), and Personnel - focused Culture (X5). And the opinion on the quality of life of the personnel was rated at a high level. The first three aspects ranked from the highest to the lowest means were work-life balance, social participation, and appropriate and fair compensation. 2) The organizational culture affecting the quality of life of personnel in the Prachuap Khiri Khan Municipality Office with statistical significance at the .01 level included Clan Culture (X2), Achievement Culture (X3), and Personnel - focused Culture (X5). It could predict or explain the variance affecting the quality of work life of personnel in the Prachuap Khiri Khan Municipality Office by 55.20 percent, with a prediction error of 0.24. The predictive equation was developed in both raw score and standardized forms as follows:  tot = 1.014+.384 (X2) + 0.200 (X3) + 0.168 (X5). And 3) the organizational culture model for developing the quality of life of personnel in the Prachuap Khiri Khan Municipality Office, named the “CAP Model”, consisted of Clan Culture (C), Achievement Culture (A), and Personnel - focused Culture (P).