Chotiwanakun A, Kosayodom P. A Development Model for Hotel Entrepreneurs’ Tourism Services Based on the White Tourism Approach in the Eastern Coastal Tourism Area under the Gross Economy Model. parichartj [internet]. 2026 Aug. 31 [cited 2026 Sep. 13];39(4). available from: https://so05.tci-thaijo.org/index.php/parichartjournal/article/view/281501