Sutthiphong, P., Srisopachit, P., Krimjai, N. and Kositkanin, C. (2021) “The Factors Influencing Competitive Performance Modal for Retail Businesses in Thailand”, Ph.D. in Social Sciences Journal, 11(1), pp. 146–160. available at: https://so05.tci-thaijo.org/index.php/phdssj/article/view/186926 (accessed: 21 September 2026).