YOSSANANT, K.; POUNGLEK, W. The Influence of Motivation, Media Exposure, Uses and Gratifications of “PRO Addict" Facebook Fan Page Followers that affect Purchase Intention of Home Electronic Appliances via an e-Commerce Platform of the “PRO Addict" Facebook Fan Page. PAYAP UNIVERSITY JOURNAL, [S. l.], v. 31, n. 2, p. 92–107, 2022. DOI: 10.14456/pyuj.2021.20. Disponível em: https://so05.tci-thaijo.org/index.php/pyu/article/view/257014. Acesso em: 3 may. 2024.