RMUTSB ACADEMIC JOURNAL (HUMANITIES AND SOCIAL SCIENCES)

Editorial statement

Sirilak Prasertkulsak — Wed, 27 Dec 2023 00:00:00 +0700

วารสารวิชาการ มทร. สุวรรณภูมิ (มนุษยศาสตร์และสังคมศาสตร์) ปีที่ 8 ฉบับที่ 2 (กรกฎาคม - ธันวาคม 2566) ประกอบด้วย บทความวิจัย (research article) ทั้งภาษาไทยและภาษาอังกฤษ จำนวน 9 บทความ และบทความวิชาการ (academic article) จำนวน 1 บทความ รวมทั้งสิ้น 10 บทความ โดยบทความวิจัยมีเนื้อหาที่เกี่ยวกับการบริหารจัดการด้านธุรกิจและการท่องเที่ยว การอนุรักษ์วัฒนธรรมเพลงพื้นบ้าน และการพัฒนาสื่อในชั้นเรียนเพื่อสอดรับกับการเปลี่ยนแปลงในยุคปัจจุบันที่เทคโนโลยีมีความสำคัญต่อการดำรงชีวิต เป็นต้น ในส่วนของบทความวิชาการได้นำเสนอเกี่ยวกับการปรับตัวด้านการจัดการเรียนการสอนวิชาพลศึกษาหลังภาวะปกติใหม่

กองบรรณาธิการวารสาร มทร. สุวรรณภูมิ (มนุษยศาสตร์และสังคมศาสตร์) หวังเป็นอย่างยิ่งว่าองค์ความรู้จากวารสารฉบับนี้จะเป็นประโยชน์ต่อผู้อ่าน สามารถนำองค์ความรู้เหล่านี้ไปต่อยอดจนทำให้เกิดความก้าวหน้าต่อวงการวิชาการและวิชาชีพต่อไป และขอขอบคุณท่าน ผู้ส่งบทความ ผู้อ่านที่ได้ให้ความสนใจติดตามวารสารวิชาการ มทร. สุวรรณภูมิ (มนุษยศาสตร์และสังคมศาสตร์) มาอย่างต่อเนื่อง หากท่านมีข้อเสนอแนะประการใดที่จะก่อให้เกิดประโยชน์ในการพัฒนาคุณภาพของวารสารให้ดีขึ้นไป กองบรรณาธิการขอน้อมรับด้วยความยินดีและขอบคุณเป็นอย่างยิ่ง

The VUCA crisis influencing impacts on Physical Education

Pattama Sengarsai, Toasak Kawjaratwilai — Wed, 27 Dec 2023 00:00:00 +0700

The VUCA crisis and the epidemic situation of COVID-19 during 2019-2020, caused significant impacts on people around the world in many dimensions. The education system needed to face gigantic changes. There was a modification in education that changed the teaching and learning style to be online, affecting every learning subject, especially Physical Education. In general, Physical Education must be taught along with actual practices, which very difficult or impossible to execute using online platforms. Therefore, it is a major challenge for the education system to adjust appropriate teaching styles and methods conforming to the situations in order to reduce inequality and maximize the efficiency of the students.

In the 21^st century, in order for both teachers and students to easily adapt to changeable and uncertain situations, they need to prepare, accept, and adjust accordingly. The teachers turn from tutors to guiding coaches which changes the type of education to active learning that best suits Physical Education in the current situation. Since it is a teaching process that encourages learners to participate in class, it is crucial to create interactions between instructors and learners. This aims to make the students take the practice actively and appropriately as it is the type of learning that effectively develops high-level thinking skills which will help the learners to analyze, synthesize, and evaluate information efficiently in new situations. Concerning the learning atmosphere for the students, making them study with fun, engaging, and progressing their physical development properly are also important. Moreover, creating motivation for interaction between the students and teachers would be beneficial for learning Physical Education and achieving the goal of learning together happily.

Success factors and entrepreneurial characteristics of fine dining restaurant business in Bangkok

Chutamas Peeraphatchara — Wed, 27 Dec 2023 00:00:00 +0700

The restaurant industry has high potential and is closely linked to the tourism industry's growth, but upscale Thai restaurants are still facing business recovery challenges. This qualitative research study used the phenomenology methodology to examine the operations, success factors, and characteristics of successful entrepreneurs in Bangkok's fine dining restaurant industry. The 10 key informants are restaurant owners or assignees with a minimum of 5 years of management experience in small and medium fine dining restaurants. The data were collected through in-depth interviews using a snowball sampling method, and then analyzed through triangulation and interpretation. The research results found that success factors for the fine dining restaurant business in Bangkok include. restaurant style and knowledge of food, excellent food quality and service, marketing and public relations, business ethics, physical environment, organizational management, and business partnerships. Additionally, successful entrepreneurs demonstrated knowledge in food, business operations, technology, and the world's changes, as well as skills in restaurant concept and design, strategy management, and personal qualities such as innovation, competitiveness, risk-taking, and honesty

Application of lean concepts to improve consumable disbursement process to reduce waiting time in a public hospital in Bangkok

Jirapong Ruanggoon, Preecha Pornpayuhakeit, Pakorn Opasvitayarux — Wed, 27 Dec 2023 00:00:00 +0700

The purpose of this research is to apply Lean concepts to improve the consumable disbursement process, in order to reduce waiting time at a public hospital in Bangkok. Data on the waiting time before process improvement was collected from July to September 2022 and found that the average waiting time was 9.67 days, which was slower than the standard set at 7 days. Analyzing the problem of delay in material retrieval and distribution using the 5W1H technique, fishbone diagram, and process map, it was found that the problem was due to a multi-step and repetitive work process, as well as incomplete documentation of the consumable disbursement. In addition, there were problems with storage locations and personnel. To improve the work process, the ECRS technique was used to eliminate unnecessary steps, reorganize the workflow, and improve the storage location for easier data retrieval. After process improvement in November-December 2022 and January 2023, the average waiting time was found to be 6.67 days, reducing waiting time for consumable disbursement retrieval by 3 days faster than the standard set. The results of this research can be expanded to other units within the hospital, especially in processes that are directly related to or require coordination with patients.

Contemporary conservation strategies of the central region rice harvest song

Wed, 27 Dec 2023 00:00:00 +0700

The objectives of this research paper are 1) to study the conservation of rice harvesting song wisdom from the learning behavior of general people, and 2) to propose a contemporary conservation strategy of the central region rice harvesting songs. This research is a qualitative research and the tools used for data collection were interviews, questionnaires, group discussions, and observations. A sample group consists of 23 individuals who are artists or folk performing arts entrepreneurs, students, and village scholars. The obtained data was analyzed with content analysis technique.

The results showed that conservation of the rice harvesting song wisdom from the learning behavior of general people consists of 4 methods namely; 1) inheriting from family members, 2) transmitting from local scholars to students and interested people, 3) transferring from teachers to students in the classroom, and 4) transferring through performance activities. The researchers also analyzed the content based on the context of conservation, concepts, theories, and related research, along with various factors. From the study, it is found that there are 8 guidelines for the conservation of Thai wisdom, which the researchers revised to be a contemporary conservation. The contemporary conservation strategy of the central region's harvest song has 6 practices; 1) raising awareness of values, 2) restoring and improving wisdom to be appropriate for the era, 3) transferring to the next generation in society to know the benefits through the family and educational institutions, 4) promoting and supporting the creation of a network of inheritance and development, 5) disseminating and exchanging wisdoms and cultures, and 6) promoting local scholars to develop the potential to pass on wisdom that is beautiful and valuable to continue.

A transitivity analysis of English-language news headlines on COVID-19 from Thai websites

Pennapa Klaisingto, Theerawit Khamyangyuen — Wed, 27 Dec 2023 00:00:00 +0700

The discourse analysis of technological media examining the events and impacts of the infectious disease COVID-19 has been steadily advancing. Consequently, this study investigated the representation of the processes embedded in COVID-19-related news headlines in the Thai context, since the interpretation of the relation between the participant and process-type choices affects how we perceive the ideologies behind such a global phenomenon. This study employed Halliday's transitivity framework. Transitivity was analyzed in 100 English-language news headlines. Data were randomized sampling collected from three online press websites, specifically the Bangkok Post, the National News Bureau of Thailand (NNT), and The Nation Thailand. Data were obtained from April to August 2021. The headlines were categorized according to process type based on their verbs and types of participants, and the circumstances based on the surrounding elements. The findings demonstrated that the use of each process serves a distinct purpose for managing the crisis. The results revealed the material process as being dominant, followed sequentially by the verbal, mental, relational, existential, and behavioral processes. The material process depicted various administrations' responses to the communicable disease, with the actors mostly being authoritative agents. Additionally, the verbal process was used by actors, i.e., concerned parties, to broadcast information and regulations concerning COVID-19. Based on these findings, the interpretation of the Thai context’s microstructural headlines analysis affirms the SFG methodology of ideological insight revelation. The results reveal that the representation of the COVID-19 situation in the Thai context was focused on government operations and proposed solutions to the crisis.

The local wisdom of organic durian farming based on participatory guarantee system in Ban Khlong Phai, Wang Chan district, Rayong province

Patcharawadee Poolsamran, Onsulang Sophiphun, Jarunee Tisawat, Paitoon Kaewhom — Wed, 27 Dec 2023 00:00:00 +0700

The objectives of this research were to study and collect the local wisdom of farmers on the organic durian production based on Participatory Guarantee System (PGS) in Ban Khlong Phai, Wang Chan district, Ra Yong province. The study tool was a semi-structured interview form. Data were collected by 1) observation and in-depth interviews from three PGS organic farmers, using purposive sampling method, and 2) small group discussion with twenty-two PGS organic farmers. The collected data were analyzed by content analysis.

The results of this research found that local wisdom knowledge of PGS organic durian farm is classified into 9 elements as follows: 1) knowledge of soil enrichment with mineral elements, 2) knowledge of rootstocks preparation from native durian (wild durian) for planting, 3) knowledge of propagation by grafting the durian scions on different rootstocks, 4) knowledge of making the mounds for planting, 5) knowledge of fertilizing and weed management, 6) knowledge of inducing flowering of durian, 7) knowledge of hand pollination of durian flowers by using a brush to increase fruit set, 8) knowledge of prevention and control of root rot diseases, and 9) knowledge of maturity determination by physical properties. From the local wisdom knowledge of PGS organic durian farming mentioned above, it will be used to expand the research work by developing an online PGS organic durian farming curriculum to promote open education in the future.

Social values, push and pull motivation factors affecting loyalty of Thai tourists visiting Ang Thong province

Wiraphat Dao Rueng, Lertporn Parasakul, Chieng Pawchit — Wed, 27 Dec 2023 00:00:00 +0700

The objectives of this research were to study 1) social values of Thai tourists, 2) push motivation factors of Thai tourists, 3) pull motivation factors of Thai tourists, and 4) influence of social values affecting loyalty to tourism in Ang Thong province. The data were collected from questionnaires of 400 Thai tourists. The sample size was determined by Cochran's table and accidental sampling. Data were analyzed by percentage, mean, standard deviation, factor analysis and path analysis. The results show that 1) tourists give the most importance to work values and holy things, 2) motivation factors push tourists to focus on safety, good health, reward of life, 3) pull motivation factors are related to accommodation standards, and 4) social values have a positive influence on tourism loyalty in Ang Thong through incentives push factors equal at 1.03. Social values have positive influences on loyalty to tourism in Ang Thong through incentives pull factors equal to 1.25 and social values have a direct influence on loyalty in Ang Thong tourism equal to 1.50.

Development of a demonstration set of object sorting robotic arm and automatic production control with the programmable logic controller

Pakawat Kerpasit, Warinee Weerasin — Wed, 27 Dec 2023 00:00:00 +0700

The objectives of this research were to 1) develop and evaluate the quality of the object sorting robotic arm and automatic production control using a programmable logic controller, 2) determine the efficiency of the object sorting robotic arm and automatic production control using a programmable logic controller; and 3) compare the learning achievements before and after the class.A sample group in this research was from 30 third-year undergraduate students of Mechanical Engineering enrolled in the Hydraulics and Applied Pneumatics course in semester 1 of the academic year 2022 at the Faculty of Industrial Education, Rajamangala University of Technology Phra Nakhon. The sample was derived from the simple random sampling method in the classroom. The research instruments included the mobile hydraulics training set, a test used during class and after class, and the quality assessment sheet for the training set. Data were analyzed statistically by mean, standard deviation, and dependent samples t-test. The research results showed as follows: 1) The average result of the assessment of the quality of the training kits by the experts in the design and structure quality field was in good level, with average and standard deviation (=4.18, S.D.=0.53). The average result of functional quality was at very good level (=4.62, S.D.=0.32) while the average result of the quality assessment for the experimental sheet was evaluated at good level (=4.40, S.D.=0.43). 2) The efficiencies of the training sets and experimental worksheets when applied to the learners were 82.21/86.10, which followed the threshold set at 80/80. Finally, 3) Students had a statistically significantly higher level of academic achievement after the class than before the class .01 level accordingly to the hypothesis.

A study of classroom interaction and mathematics learning achievement on multiplication and division of exponents by game-based learning of 7th grade students

Nusita Sungsaopas, Kanitha Chaowatthanakun, Kritsadee Sirirung — Wed, 27 Dec 2023 00:00:00 +0700

The objectives of this research were 1) to study the classroom interaction of 7^th grade students after game-based learning on multiplication and division of exponents, 2) to compare the mathematics learning achievement of 7^th grade students after learning management on multiplication and division of exponents with a game-based learning compared to the criteria of 70 percent, and 3) to compare the mathematics learning achievement of 7^th grade students before and after learning management on multiplication and division of exponents with a game-based learning. The sample group was Mathayomsuksa 1/7 students in Benchamatheputhit Phetchaburi School. The instruments for collecting data consist of game-based learning plan, mathematics achievement test, classroom interaction questionnaire, and classroom interaction observation form. Data were analyzed using t-dependent samples test. The research results were summarized as follows: 1) classroom interaction of 7^th grade students after game-based learning was at very good level, 2) mathematics learning achievement of 7^th grade students after learning management on multiplication and division of exponents with a game-based learning was 70% higher than the criteria at the 0.01 level of significance, and 3) mathematics learning achievement of 7^th grade students on multiplication and division of exponents with a game-based learning after learning was higher than before learning at the 0.01 level of significance.

A study of conditions and guidelines for developing plans and monitoring of the Faculty of Industrial Education, Rajamangala University of Technology Suvarnabhumi

Sudarat Lammadet — Wed, 27 Dec 2023 00:00:00 +0700

The purposes of this research were to study the general conditions and guidelines for developing plans and monitoring of the Faculty of Industrial Education, Rajamangala University of Technology Suvarnabhumi. The sampling group were from 73 academic and support personnel of the Faculty of Industrial Education, Rajamangala University of Technology Suvarnabhumi B.E. 2565. The sample size was taken from Krejcie, & Morgan at 95%. Research instrument was Likert rating scale questionnaire with an IOC value of 0.80 to 1.00, reliability value of 0.95, and classification power (r) of 0.47 to 0.74. Statistics implemented in data analysis were frequency, percentage, mean, and standard deviation.

The results showed that: 1) The overall score of the general conditions and guidelines for developing plans and monitoring of the Faculty of Industrial Education was at high level, 2) The study of guidelines for planning and monitoring of the Faculty of Industrial Education can be classified as follows (1) For planning aspect, the planning should be communicated to Faculty personnel for acknowledgment and to participate in formulating strategies and annual action plans, as well as conveying important indicators of assigned departments to be notified for action, (2) Standard Operating Procedures (SOPs) should be designed to allow personnel to recognize and be able to implement them correctly, (3) Plan implementation Information technology systems should be applied to work in order to increase work efficiency, and (4) Monitoring and Evaluation Preparation of reports to notify and follow up on various performance assignments to avoid duplicity including finding ways to solve problems and exchange ideas together.