THE EMPLOYEE’S COMMITMENT TO LOCAL ADMINISTRATIVE ORGANIZATIONS IN NORTH EASTERN REGION, THAILAND

Abstract

The objectives of this study were 1) to study the enhancement of organizational commitment of employees in local government organizations in the North Eastern Region, and 2) to propose a model for enhancement of organizational commitment of employees in local government organizations in the North Eastern Region. Research findings were as follows:The concept of enhancement of organizational commitment was the concept of creating the feelings of local government organization employees to love the organization and want to remain and achieve career growth in the organization. There were three elements of organizational commitment enhancement, namely, working process, organizational shared values and culture, and regularly monitoring and appraisal. The enhancement of organizational commitment of local government organization employees in the North Eastern Region emphasized three working development processes: on the job training and coaching, participative responsibility, and organizational communication. These three elements were factors enhancing organizational commitment of local government organization employees in the North Eastern Region. The model for enhancement of organizational commitment of local government organization employees in the North Eastern Region was the 3 H’s Model: Head (thinking together), Heart (unity of feeling), and Hand (performing together).