สิริใจ เ, พิริยะกุล ร. INTERNAL CORPORATE BRANDING: A CASE STUDY OF BANGKOK BANK PUBLIC COMPANY LIMITED. spurhs [internet]. 2018 Jun. 1 [cited 2026 Oct. 11];18(1):27-36. available from: https://so05.tci-thaijo.org/index.php/spurhs/article/view/126622