SSRU Graduate Studies Journal

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SSRU Graduate Studies Journal Suan Sunandha Rajabhat University — Sun, 29 Dec 2024 00:00:00 +0700

Quality of Islamic private schools in Pattani Province

Rusdie Waebuesa, Kitiwong Sasuad — Sun, 29 Dec 2024 00:00:00 +0700

This study aims to examine the relationships between the academic leadership of school administrators, learner-centered teaching management, and the enhancement of the academic atmosphere in schools, all of which influence the effectiveness of Islamic private schools in Pattani Province. The research employed a quantitative approach, with a sample comprising 351 teachers and administrators from Islamic private schools in Pattani Province. Simple random sampling was utilized. The research instrument was a questionnaire, and data were analyzed using descriptive statistics to explore respondents' demographic information, hierarchical multiple regression to examine the factors influencing various variables, and bivariate correlation analysis to assess the relationships between observed and latent variables using specialized software. The findings revealed that a confirmatory factor analysis of four latent variables, namely, 1) the academic leadership of administrators, 2) learner-centered teaching management, 3) the enhancement of schools’ academic atmosphere, and 4) school effectiveness, demonstrated structural validity and alignment with empirical data. The analysis indicated that the variables examined showed no high inter-correlations. The strongest correlation with school effectiveness was found to be the academic leadership of administrators, with a positive correlation coefficient of 0.85 at a statistical significance level of .01. This was followed by learner-centered teaching management, with a positive correlation coefficient of 0.65 at a statistical significance level of .01, and the enhancement of schools’ academic atmosphere, with a positive correlation coefficient of 0.53 at a statistical significance level of .01. Collectively, these variables explained 90.70 percent of the variance in school effectiveness, which is considered highly robust. This finding underscores the critical role of academic leadership, learner-centered teaching management, and the enhancement of the academic atmosphere in driving school effectiveness

The Guidelines for Developing Performance Based on Standards of Administrator under the Secondary Educational Service Area Office, Kamphaeng Phet

Suriyawut Thoopkhuntod, Boonlom Duangwiset — Sun, 29 Dec 2024 00:00:00 +0700

This research aimed to (1) examine the current status and challenges in administrator performance based on standards under the Secondary Educational Service Area Office in Kamphaeng Phet, (2) compare performance levels based on administrators' experience and school size, and (3) develop guidelines for improving performance. A mixed-methods approach was employed in this study. The sample included 306 administrators and teachers, as well as 12 experts. Data were collected using questionnaires and workshop recordings, and were analyzed using mean, standard deviation, t-tests, one-way ANOVA, and SWOT analysis. The findings indicated that (1) the overall performance was rated high, with the highest scores in educational administration and the lowest in self-improvement. A key issue identified was academic administration and leadership, particularly in designing curricula that align with contemporary needs. (2) Performance comparisons revealed significant differences based on experience at the 0.05 level, although no significant differences were found based on school size. (3) The SWOT analysis revealed the following: strengths included highly effective educational administration with clear structures, facilitating smooth and efficient operations; weaknesses included insufficient self-development and professional growth, as well as a curriculum that does not align with the current social context or the needs of students; opportunities included the potential to leverage technology and innovation to enhance teaching, learning, and management, as well as to build cooperative networks with the community and various sectors; and threats included a lack of support and involvement from staff and the community, along with rapid social and technological changes that may require swift adaptations in management and teaching. The findings suggest that development guidelines should include the establishment of academic policies in collaboration with all relevant sectors, fostering awareness of academic development, enhancing infrastructure and supervision, and adapting learning management to students' potential.

Technological leadership of school administrators affecting Active learning management of teachers under the Nonthaburi Primary Educational Service Area Office 1

Nilobol Laomee, Chulalak Sorapan , Sopana Sudsomboon — Sun, 29 Dec 2024 00:00:00 +0700

The objectives of this research were to: 1) examine the technological leadership of school administrators; 2) investigate the active learning management practices of teachers; 3) explore the relationship between the technological leadership of school administrators and the active learning management of teachers; and 4) analyze the impact of technological leadership on the active learning management of teachers in schools under the jurisdiction of the Nonthaburi Primary Educational Service Area Office 1. The study sample consisted of 297 teachers, selected through simple random sampling, with the sample size determined based on Krejcie and Morgan's table. The research instrument was a five-point Likert scale questionnaire. Statistical analyses included percentages, means, standard deviations, Pearson correlation, and simple linear regression. The findings revealed that: (1) the overall and specific aspects of technological leadership among school administrators were rated at a high level, ranked in descending order as follows: support for the use of technology in measurement and evaluation, possession of a technological vision, demonstration of ethical use of technology, promotion of technology in teaching and learning, and utilization of technology in management; (2) the overall and specific aspects of teachers' active learning management were rated at the highest level, ranked as follows: learning design, learning management through critical thinking and practical application, authentic assessment of learning outcomes, creation of a supportive learning environment, and the use of innovative technological media for learning; (3) the technological leadership of school administrators showed a positive correlation with teachers' active learning management, with a statistical significance level of .01; and (4) the technological leadership of school administrators significantly influenced teachers' active learning management, with a predictive coefficient of 0.462.

The Role of School Administrators Affecting the Organizational Culture of Educational Institutions under the Bangkok Metropolitan Administration, Southern Krungthon Group

Suwimol Jarumanee, Thada Siththada — Sun, 29 Dec 2024 00:00:00 +0700

The objectives of this research were to: 1) study the level of the roles of school administrators in educational institutions under the Bangkok Metropolitan Administration, Southern Krungthon Group; 2) examine the level of organizational culture in educational institutions under the Bangkok Metropolitan Administration, Southern Krungthon Group; and 3) determine the roles of school administrators affecting the organizational culture of educational institutions under the Bangkok Metropolitan Administration, Southern Krungthon Group. The sample comprised 59 basic education institutions, with a total of 354 respondents, including school administrators and teachers. The research instrument was a questionnaire with a reliability coefficient of 0.961. Statistical methods employed included percentage, mean, standard deviation, Pearson’s correlation coefficient, and stepwise multiple regression analysis. The findings revealed that: 1) the roles of school administrators in educational institutions under the Bangkok Metropolitan Administration, Southern Krungthon Group, were rated at the highest level overall; 2) the organizational culture of educational institutions under the same administration was also rated at the highest level overall; 3) the roles of school administrators were positively and significantly correlated with the organizational culture at a high level, with a correlation coefficient of 0.895 and statistical significance at the level of .01; and 4) the roles of school administrators affecting the organizational culture included building community relationships, fostering a supportive educational environment, school operations, resource management, and mentorship or role modeling. These roles collectively predicted 81.20 percent of the organizational culture in educational institutions under the Bangkok Metropolitan Administration, Southern Krungthon Group, with a statistically significant level of 0.05.

The Relationship Between the Role of Educational Administrators and Teachers’ Motivation at Wat Suthiwararam School under the Secondary Education Service Area Office Bangkok 2

Sutanya Sukjai, Kanratchakan Lertamornsak — Sun, 29 Dec 2024 00:00:00 +0700

The objectives of this research were to: 1) study the level of the role of educational administrators at Wat Suthiwararam School under the Secondary Education Service Area Office Bangkok 2; 2) examine the level of teachers’ motivation in performing their duties at Wat Suthiwararam School; and 3) examine the relationship between the role of educational administrators and teachers’ motivation in performing their duties at Wat Suthiwararam School. The sample consisted of 97 participants, including 3 educational administrators and 94 teachers, excluding the researcher. The study was conducted during the 2022 academic year. Data were collected using a questionnaire with a reliability coefficient of 0.890. Statistical methods employed included frequency, percentage, mean, standard deviation, and Pearson’s correlation coefficient. The findings indicated that: 1) the overall level of the role of educational administrators at Wat Suthiwararam School was rated at a high level; 2) the overall level of teachers’ motivation in performing their duties was also rated at a high level; and 3) the role of educational administrators had a positive and statistically significant correlation with teacher motivation, with a significance level of .01. The correlation coefficients ranged from .319 to .402.

Service Quality that Affecting to Buyer Serviced Behavior on "LAZADA" Online Marketplace

Banharn Swangwarn, Pordee Sukpun — Sun, 29 Dec 2024 00:00:00 +0700

The objectives of this research were: 1) to study the level of customer opinions regarding service quality and its impact on buyer behavior in the "LAZADA" online marketplace, with a case study of buyers residing in Bangkok; and 2) to examine the service quality factors affecting buyer behavior on the "LAZADA" online marketplace, using service quality and customer behavior as the research framework. The data was collected using an online questionnaire. The sample group consisted of individuals who had used LAZADA’s services at least once within the past six months, totaling 400 participants. The statistical methods used for data analysis were percentage, standard deviation, and multiple regression analysis. The findings indicated that the majority of the sample group rated the service quality at a high level, with the following factors ranked accordingly: information presentation system quality, responsiveness to customer demands, data security, understanding and empathy toward customer needs, and reliability. Regarding the opinions of buyers living in Bangkok, the factors influencing their service behavior on the "LAZADA" online marketplace were ranked as follows: decision to repurchase, frequency of service usage per month, and cost per transaction, all of which were rated at a moderate level. The multiple regression analysis revealed that service quality could predict buyer behavior as follows: 30.4 percent of the variance in service usage behavior was explained by the cost per transaction, 21.6 percent by the decision to repurchase, and 10.9% by the frequency of service usage per month, with a statistical significance level of .05.

THE INFLUENCE OF TRANSFORMATIONAL LEADERSHIP AND WORK MOTIVATION AFFECTING PERFORMANCE OF DISTRICT ADMINISTRATIVE PERSONNEL IN CHIANG MAI PROVINCE

Kasrkorn Ketchai, Ardchawin Jaikaew, Chutimun Sasong — Sun, 29 Dec 2024 00:00:00 +0700

The objectives of this research were to study and test the influence of transformational leadership and work motivation on the performance of district administrative personnel in Chiang Mai Province. A quantitative research approach was employed, and data were collected through questionnaires from a sample of 264 personnel working in district administrative offices in Chiang Mai Province. The data were analyzed using descriptive statistics, including frequency, percentage, mean, and standard deviation, as well as inferential statistics through multiple regression analysis. The findings revealed that transformational leadership factors, including charisma or idealized influence, intellectual stimulation, and individualized consideration (R² = 0.373), significantly influenced the performance of district administrative personnel in Chiang Mai Province. Additionally, work motivation factors, such as job security, work environment, and compensation and benefits (R² = 0.590), also significantly influenced the performance of district administrative personnel in Chiang Mai Province, with statistical significance at the 0.05 level.

Risk Perception and Technology Acceptance affects Decisions to use QR Code Payments Among Gen baby boomer in Nakhon Phanom Province

Sawinee Kopolrat, Phattharanan Kanchanawiphaphon — Sun, 29 Dec 2024 00:00:00 +0700

The objectives of this research were to: 1) study the levels of risk perception, technology acceptance, and decision-making related to the use of QR code payment services among the Baby Boomer generation in Nakhon Phanom Province, and 2) examine the influence of risk perception and technology acceptance on the decision to use QR code payment services. The sample consisted of 400 Baby Boomer users selected using the convenience sampling method. Data were collected using a highly reliable questionnaire ( = 0.94) and analyzed using descriptive statistics, including percentages, means, and standard deviations, along with inferential statistics through multiple regression analysis to test the hypotheses. The findings revealed that: 1) risk perception factors, including financial risk, social risk, and security risk, significantly predicted the decision to use QR code payment services, collectively explaining 78.10% of the variance in decision-making (Adjusted R² = 0.781); and 2) technology acceptance factors, namely perceived ease of use and perceived usefulness, significantly influenced the decision to use QR code payment services, accounting for 55.50% of the variance (Adjusted R² = 0.555).

Editorial Note

SSRU Graduate Studies Journal Suan Sunandha Rajabhat University — Sun, 29 Dec 2024 00:00:00 +0700

Content

SSRU Graduate Studies Journal Suan Sunandha Rajabhat University — Sun, 29 Dec 2024 00:00:00 +0700