THE CAUSAL RELATIONSHIP BETWEEN INTERNAL BUSINESS ENVIRONMENTMENT, CORPORATE ENTREPRENEURSHIP ON GROWTH OF SMALL AND MEDIUM ENTERPRISES IN BANGKOK

Authors

  • Methasit Puldee , Program in Accounting, Department of Accounting, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin
  • Chanathip Vitano Program in Marketing, Department of Maketing, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin
  • Wattanapong Yodrach Program in Accounting, Department of Accounting, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin

Keywords:

Internal Business Environment, Corporate Entrepreneurship, Business Growth

Abstract

            The objective of this research was to study the causal relationship between the internal business environment, corporate entrepreneurship and growth of small and medium enterprises in Bangkok. The data obtained from the samples based on the criteria of Krejcie & Morgan and analyzed by the structural equation model with computer program were collected from 384 small and medium enterprises in Bangkok.

            It was found that the internal business environment had a positive effect on corporate entrepreneurship and growth of small and medium enterprises, and the corporate entrepreneurship had a positive effect on growth of small and medium enterprises. This research contributes to the entrepreneurs of small and medium enterprises in using the research results as basic information for decision making in considering the internal environment of the organization, which results in sustainable business growth.

Author Biographies

Methasit Puldee, , Program in Accounting, Department of Accounting, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin

Assistant Professor, Program in Accounting, Department of Accounting, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin

Chanathip Vitano, Program in Marketing, Department of Maketing, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin

Assistant Professor, Program in Marketing, Department of Maketing, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin

Wattanapong Yodrach, Program in Accounting, Department of Accounting, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin

Lecturer, Program in Accounting, Department of Accounting, Faculty of Business Administration-Bophit Phimuk Chakkrawat, Rajamangala University of Technology Rattanakosin

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Published

2023-11-28

Issue

Vol. 20 No. 2 (2023): October-December 2023

Section

บทความวิจัย

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