Corporate Social Responsibility (CSR): A strategy for corporate advantages and business sustainability

Abstract

Neither business nor society nowadays can live in separation. Companies depend on support and resources from various groups in society. On the other side, society needs quality goods and services produced by business to satisfy their needs and demands. This suggests that corporate social responsibility (CSR) has become an essential part of any successful company’s business strategy. This paper aims to argue that CSR practices could create corporate advantages. It begins with a section on global demands for responsible business. The second section deals with some key advantages that business can gain from investing in CSR practices. The final section discusses how CSR can become an essential part of strategies to create corporate sustainability.