THE POLICIES ON THAI TEXTILE INDUSTRIAL PROMOTION AND DEVELOPMENT FOR GLOBAL COMPETITION

Abstract

The objectives of the research were to study 1.) the policies on Thai Textile Industrial Promotion and Development, 2) the analysis of the factors to promote and develop of Thai textile for global competition, 3) the mapping for the policies to promote and develop the Textile Industrial investment for global competition. Samplings were 600 industries from total numbers of 4265 textile industries as subjects were randomly classified by studying their plans for policies setting to promote and develop their Textile products highly qualified to compete with the world top industrial products. The research was completely investigated through qualitative research methodology by document research and interviews of 18 interviewees of policies on their Textile promotion and development for competition with worldwide textile industries through: 1) document recording forms 2) questionnaires and 3) quasi-structure interview forms. Data are analyzed by content analysis, percentage, frequencies, mean, standard deviation and factor analysis.

Findings were; 1) the policies on promotion development for global competition based on government public policy by Ministry of industry and private sector policies, and others to promote economic growth of the country through the utmost capacity for competition but on the purpose to conserve societies and development. The findings for the promotion and environment of Thai textile for global competition were at the moderate level.

2. The promotion and development of Thai textile industries for global competition were based on factors: 1) Productivity, 2) Product Quality, 3) Marketing Information, 4) Labor Intensive 5) International Policy and Law, 6) Competitiveness

3. The mapping for policies setting on promotion and development of Thai textile industrial business for the global competition was to allocate to each factor as follows: 1) Productivity in all aspects of production from the promotion to the strength of the industrial owner, the development for promotion local textile materials for production to reduce pollutants and to be friend to the environment; 2) Product Quality should be the value added one with new innovation from Thai brands; 3) Marketing Information -the data should be managed by the central office as a center for textile data ready for the rapid invasion of export promotion; 4) For Labor Intensive, there should be upgraded and integrated development for skilled labours in textile knowhow and there should be certified and managed by the office of the foreign labour force; 5) For International Policy and Law for textile should be synchronized along with national benefits in textile promotion development; and 6) For Competitiveness the promotion and development of Thai textile needed to be prepared for the competition globally, as well as free trade policies and mutual cooperation among AEC members for the prosperity of Thai textile.