The Development of Community-Based Agro Tourism Potential of Ban Don Sak, Huai Ngu Subdistrict, Hankha District, Chai Nat Province via Participation Processes and Community Communication

Abstract

The purposes of this research are to 1) analyze factors affecting the development of potential and efficiency of agricultural tourism management by the community of Ban Don Sak, Huai Ngu Subdistrict, Hunkha District, Chai Nat Province 2) study the potential of Ban Don Sak, Huai Ngu Subdistrict, Hunkha District, Chai Nat Province for the agricultural tourism management by the community to be effective. This research is Community Based Research (CBR). The process of research is integrated at the community or area level (community/ area -based approach) with emphasis on “participation process” and “community communication”.
The research found that 1) factors affecting the development of the potential and efficiency of agricultural tourism management by the community of Don Sak Village, Huai Ngu Sub-district, Hankha District, Chai Nat Province, including the factors of community tourism resources community, access factors, facilities factor The factor of being able to accommodate tourists and the factors of community tourism management 2) The potential of Don Sak Village, Huai Ngu Subdistrict, Hankha District, Chai Nat Province, which affects the agricultural tourism management by the community to be effective, including the agricultural resource potential of the community: an agricultural learning center, safe farming, and agricultural community products. The potential that should be developed to be able to manage tourism by agricultural communities to be effective, including a) access to tourism resources b) facilities c) ability to accommodate tourists, and d) tourism management. In this regard, the process of participation and two-way communication in the community between researchers and local villagers plays an important role as a "mechanism" affecting the research process from the beginning to the end