The Causal Model of Innovativeness of Halal Food Business in Southern Border Provinces of Thailand (in Thai)

Main Article Content

Parichat Thudam
Muhammad Salaebing


The purposes of this research were to develop a structural equation model of the factors that have an impact on innovativeness halal food business. The research samples were 225 entrepreneurs halal food business in southern border provinces. The data were collected by questionnaire. Data was significantly statistical analyzed by using LISREL program. The results indicated the developed model was valid and fitted to empirical data (c2= 181.99, df=80, c2/df=2.27, RMSEA=0.075, CFI=0.98). Moreover, the results reveal that transformational leadership, organizational learning and knowledge management were described 58 percent of the variance of innovativeness. Knowledge management had the highest total effect on innovativeness with effect size of 0.39 at the significance level of 0.05 and innovativeness had the direct effect on organizational performance with effect sizes 0.51 at the significance level of 0.05.

Article Details

How to Cite
Thudam, P. ., & Salaebing, M. . (2017). The Causal Model of Innovativeness of Halal Food Business in Southern Border Provinces of Thailand (in Thai). Connexion: Journal of Humanities and Social Sciences, 6(2), 189–211. Retrieved from
Research article


Aragon-Correa, J. A., et al. (2007) Leadership and organizational learning’s role on innovation and performance: Lessons from Spain, Industrial Marketing Management, vol. 36, pp. 349-359.

Calantone, R. J., et al. (2002) Learning orientation, firm innovation, and firm performance, Industrial Marketing Management, vol. 31, no. 6, pp. 515-524.

Darakai, I., et al. (2013) Halal food investment in southern Thailand province (การลงทุนธุรกิจอาหารฮาลาลในจังหวัดชายแดนใต้ของประเทศไทย), Bangkok: Thailand Research Fund (TRF). (in Thai)

Field, A. (2005) Discovering statistics using SPSS, 2nd edition, Thousand Oaks, CA: Sage Publication.

García-Morales, V. J., et al. (2012) Transformational leadership influence on organizational performance through organizational learning and innovation, Journal of Business Research, vol. 65, pp. 1040-1050.

Hair, J. F., et al. (2010) Multivariate data analysis: A global perspective, 7th edition, Upper Saddle River, NJ: Prentice Hall.

Huang, J.-W. & Li, Y.-H. (2008) The mediating effect of knowledge management on social interaction and innovation performance, International Journal of Manpower, vol. 30, no. 3, pp. 285-301.

Hult, G. T. M., et al. (2004) Innovativeness: Its antecedents and impact on business performance, Industrial Marketing Management, vol. 33, pp. 429-438.

Hurley, R. F. & Hult, G. T. (1998) Innovation, market orientation and organizational learning: An integration and empirical examination, Journal of Marketing, vol. 62, pp. 42-54.

Jackson, D. L. (2003) Revisiting sample size and number of parameter estimates: Some support for the N: Q hypothesis, Structural Equation Modeling, vol. 10, no. 1, pp. 128-141.

Kline, R. B. (2011) Principles and practice of structural equation modeling, 3rd edition, New York: The Guilford Press.

Liao, S. H. & Wu, C. C. (2010) System perspective of knowledge management, organizational learning, and organizational innovation, Expert Systems with Applications, vol. 37, pp. 1096-1103.

Lumpkin, G. T. & G. G. Dess. (1996) Clarifying the entrepreneurial orientation construct and linking it to performance, Academic Management Review, vol. 21, no. 1, pp. 135-172.

Matsuo, M. (2006) Customer orientation, conflict, and innovativeness in Japanese sales departments, Journal of Business Research, vol. 59, pp. 242-250.

Moos, B., et al. (2010) Suggestions for measuring organizational innovativeness: A review, Proceedings of the 43rd Hawaii International Conference on System Sciences (HICSS), Kauai (HI).

Nybakk, E., et al. (2009) Antecedents to forest owner innovativeness: An investigation of the non-timber forest products and services sector, Forest Ecology and Management, vol. 257, pp. 608-618.

Rhee, J., et al. (2010) Drivers of innovativeness and performance for innovative SMEs in South Korea: Mediation of learning orientation, Technovation, vol. 30, pp. 65-75.

Rogers, E. M. (1995) Diffusion of Innovation, 4th edition, New York: The Free Press.

Smits, R. (2002) Innovation studies in the 21st century: Questions from a user’s perspective, Technological Forecasting & Social Change, vol. 69, no. 9, pp. 861-883.

Uajirapongpun, S., et al. (2010) Innovation: Meaning, type, and importance of entrepreneurship (นวัตกรรม: ความหมาย ประเภท และความสำคัญต่อการเป็นผู้ประกอบการ), Journal of Business Administration, vol. 33, no. 128, pp. 49-65. (in Thai)

Utterback, J. M. (2004) The dynamics of innovation, Educause Review, vol. 39, no. 1, pp. 42-51.

Vanichbuncha, K. (2014) Analysis of the equation of a project with AMOS (การวิเคราะห์โมเดลสมการโครงการด้วย AMOS), 2nd edition, Bangkok: Three Lada. (in Thai)

Wiratchai, N. (1999) LISREL modeling: Analytical statistics for research (โมเดลลิสเรล: สถิติวิเคราะห์สำหรับการวิจัย), Bangkok: Chulalongkorn University. (in Thai)