REFLECTION OF THAI SOCIETY BY USING LANGUAGE TO CONVEY PRESUPPOSITIONS IN POLITICAL CAMPAIGN POSTERS
The study aims to study the usage of language to convey the presuppositions and to study the reflection of the presuppositions about the circumstance of Thai society in the political campaign posters from 18 political campaign posters around Bangkok Noi District of Bangkok Metropolis between 30th of January and 23rd of March, 2019. The results of study showed that the political parties which produced the campaign posters used 3 types of presuppositions: (1) referring expressions (2) change of state verbs and (3) implicative verbs. The usage of aforesaid presuppositions revealed the reflections of circumstances of Thai society at that particular time which are: people relationship, social situations, social welfare, regulations of society, economic situations and educational situations.
Keioma, B. (2008). A study on speech acts on outdoor media for candidates running for governor of Bangkok 2004. Master’s project, M.ed. (Educational Linguistic). Graduate school, Srinakarinwirot university. (in Thai)
Hongladarom, K. & Choksuwanit Th. (2008). Pragmatics. Bangkok: Chulalongkorn University. (in Thai)
Jantima, A. (2014). Discourse analysis. Bangkok: Thammasart University. (in Thai) The Royal Institute. (2017). Linguistics dictionary. Bangkok: A Biz intergroup. (in Thai)
Panpothong, N. (2013). Critical discourse analysis. Bangkok: Chulalongkorn University. (in Thai)
Pheugchangam, E. (2011). Speech acts and language strategies used in electioneering posters of the election in 2011. Master of Arts, Department of Western languages, Graduate school, Silpakorn university. (in Thai)
Sonprajuk, P. (2019). “Tactics of Using language in street posters on promoting candidates in the elections on 24 March 2019: case study within the election district 1, Phitsanulok Province.” KMITL Prince of Chumphon journal: Social science and humanities 1, 1-2 (January-May and June-August 2019): 1-7. (in Thai)
Yule, G. (1998). Pragmatics. NY: Oxford University press.
Copyright (c) 2019 Research Journal Phranakhon Rajabhat : Social Sciences and Humanity
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Each publish articles were copyright by Phranakorn Rajabhat University
Any contents which appeared in each articles in the journal were authors personal opinion. It did not relate to Phranakorn Rajabhat University and other instructors in the university. Each authors would take responsibility on their articles. If there are any mistake, the authors will take responsibility themselves