Main Article Content
This research aims to study and develop the potentialities for increasing the production of Chiang Mai agricultural products communities to compete in ASEAN community. Sample consisted of 14 groups of agriculturists Participatory action research, SWOT analysis and Michael E. Porter’ Diamond Model were used to evaluate the achievement. The study found that the strengths of agricultural communities were that their products have good quality and have market support. Their weaknesses were that products were only needs in communities, markets have no varieties . However, a lot of organizations helped and supported them both knowledge and budgets. The threats were that markets have high competitions. Guidelines to increase the efficiency of agricultural products’ production were as follow; 1) use resources efficiently 2) plan and control the production systematically 3) select appropriated resources with production 4) form and establish networks of agriculture 5) make the farm accounting and 6) seek for knowledge to increase the efficiency of production continuously.
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