Demand for Gasohol and Pricing Policy in Thailand
Keywords:
gasohol demand, price elasticity of gasoholAbstract
Thailand’s gasohol market has grown from 2.6 million liters in 2003 to approximately 4,383 million liters in 2010. Whether a pricing policy, among other demand stimulating measures, does actually play an important role in boosting gasohol demand is evaluated. This paper estimates gasohol and gasoline demand. Price elasticity of gasohol demand with its price structure is then used to examine the effectiveness of price and tax measures. The study finds that gasohol is price inelastic in the short run; that is, price and tax measures have limited impact on increasing gasohol consumption in the short term. Therefore, together with the pricing policy, other measures such as mandate of gasohol use, E85 market penetration and boosting consumers’ confidence must be conducted along to further raise the gasohol consumption.
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