Main Article Content
The objectives of this article are 1) to compare differences between social enterprise and others by using Balanced Scorecard 2) to present the competitive advantages and disadvantages of social enterprise and 3) to recommend social enterprise to apply GAP model with the business. The aims and objectives of running social enterprise can cause social enterprise dissimilar from others types of businesses in many ways such as learning and growth perspective, internal perspective, customers perspective and also financial perspective. This can lead the firm gaining the competitive advantages and disadvantages. Furthermore, the competitive advantages and disadvantages of social enterprise can be influenced by both internal and external environment. These include 1) competitive advantages derived from social participation, 2) competitive advantages derived from business processes, and 3) competitive advantages derived from government support. Committing both internal and external environment is very significant for social enterprise. In order to do this, applying the GAP model into the business can be a tool to success. In addition it can also display 7 errors or gaps of function in each process. This can definitely assist the people who are interested in conducting social enterprise and use them as guidelines for the next developing competitive advantages and social enterprise.
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