Logistic Regression Analysis of Curriculum Quality Factors that Affecting the Employment Situation: A Cases Stu dy of the Bachelor of Business Computer Program, Pibulsongkram Rajabhat University

Abstract

The aim of the research was to find the development guideline of qualified and suitable curriculum for students majoring in Business Computer for the next generation. Samples of 152 graduates who graduated and received degree in the graduation ceremony in 2016 were used for data collection. The study found that most respondents were male (53.06 percent), ages between 21-25 years (69.08
percent), having work status (87.76 percent) and allocation of job search time more than 3 months (37.59 percent), working as private company employee (55.81 percent), working related to their study field (55.81percent), and salary received for 10,000-15,000 Baht (45.11 percent). With regard to the opinions of
the respondents towards qualified curriculum development, it showed that the first priority should focus on Lecturers’ Qualifications (????????????????̅= 4.39, SD = 0.86) followed by Output (????????????????̅= 4.26, SD = 0.75) and Teaching and learning activities (????????????????̅= 4.22, SD = 0.85), respectively. The analysis result of factors affecting the quality the curriculum towards employment status by using regression analysis, it was found that the samples would have a chance to be employed mach more by 40.22 percent and 30.75 percent if the level of the opinions on the quality of the curriculum in terms of teaching and learning activities and curriculum management increased 1 level at 0.05 statistical significance level