The Environmental Factors Related to Facebook Addiction Behavior, Case study Undergraduate Students, Prince of Songkla University
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Abstract
This research article was to investigate the environmental factors relating to facebook addiction behavior among undergraduate students, Prince of Songkla University. The data were collected from 160 subjects and data were analyzed using the R program to calculate Pearson’s product moment correlation coefficients and multiple linear correlation coefficients. Use the concept of addictive behavior Analyze Facebook addiction behavior of the sample group. The results of the study revealed four environmental factors that had positive relationships with Facebook addiction behavior among undergraduate students with predictability at a significance level of .001. These included the perceptions of facebook (X1), support from social environment (X3), within family influence (X4), and time management (X5) had positive relationships with facebook addiction behaviour among undergraduate students. The perceptions of facebook (X1) had the highest level of relationship, and support from social environment (X3) the lowest. The students’ addiction behavior depends on the cognitive factors about Facebook at the highest level Understanding the benefits of Facebook, determine the appropriate time to use, and reduce addiction behavior. However, increasing the number of social media Which is one reason that helps reduce the behavior of Facebook addiction.
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