Testing Happiness Framework Based on Western and Eastern Thoughts: A Case Study of Bangkok


  • Kanokporn Nitnitiphrut Faculty of Economics, Thammasat University, Bangkok, Thailand


Happiness, Life-satisfaction, Experience Utility, Buddhist Economics


Human happiness cannot be explained by material achievements only, since happiness is complex and individually different.  A vital goal for this study is to find happiness patterns among Thais by synthesizing both western and eastern concepts of happiness because it still does not have the traditional happiness model, especially the model concerning cultural constraint.  Therefore, this study adapts Experience Utility in terms of analyzing aspiration, adaptation, social comparison and Buddhist Economics while considering among man, mind and the environment in an analytical framework that may be more suitable to Thai culture and more interpretative of human happiness.  From the framework with subjective concern, one finding of this study is the relationship between attitudes regarding morals, and self-immunity and human feeling happy.  Therefore, the policymaker should concern on people’s feeling security in their lives, and create the policy mechanism to support people’s living happy under the good environment and to practice people’s feeling self-sufficiency and self-reliance.




How to Cite

Nitnitiphrut, K. (2007). Testing Happiness Framework Based on Western and Eastern Thoughts: A Case Study of Bangkok. SOUTHEAST ASIAN JOURNAL OF ECONOMICS, 282–304. Retrieved from https://so05.tci-thaijo.org/index.php/saje/article/view/100227