Media and Cheating: An Experimental Study in Thailand
Keywords:
behavior, cheating, corruption, experiment, mediaAbstract
This paper conducted an experimental study on media and cheating in two universities and three villages in Thailand. Our experiment results suggest that approximately 30% of the subjects cheated. It is found that media reports have a significant effect on the cheating behavior of subjects. Subjects adjusted their cheating level toward that indicated in the media report. Moreover, the media had different impact on cheaters and non-cheaters. Cheaters were quite independent of the media, but non-cheaters were more sensitive to the media.
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