An Experimental Study on Self-Monitoring and Gambling Behavior in Thailand

Abstract

This paper presents finding on an experiment designed to explore whether self-monitoring during a game where money is involved induces different risk-taking behavior in gambling for subjects from Chulalongkorn University. The data from this experiment reveals that self-monitoring is significantly effective in reducing risks in male subjects especially around their initial starting balance. In addition, survey data also suggests how other factors such as gender, income, extraversion, religiousness and alcohol influence can influence higher risk-taking. Thesignificant factors are then used to form a regression to create a better understanding on how much each factor contributes to the behavior and isolate the effects of self-monitoring.