MANAGEMENT GUIDELINES FOR SUANHIN BEACH BAN DONG KHAMPHO PLA LO WARITCHAPHUM DISTRICT SAKONNAKHON PROVINCE

Abstract

This research aims 1) To study the conditions of tourism management in Suan Hin Beach Ban Dong Kham Pho, Pla Lo Sub-District, Waritchaphum Distric, Sakon Nakhon Province. 2) To study the working conditions of tourism management in Suan Hin Beach Ban Dong Kham Pho, Pla Lo Sub-District, Waritchaphum Distric, Sakon Nakhon Province. Use the mixed methods research. Ther are two-Phase Research have the followings: Phase I studies of the conditions of tourism management in Suan Hin Beach, Using of Quantitative research methods. The samples were 400 tourists and community leader, Store operator of 50 persons. the using questionnaires as a means of data collection, data analysis by using statistical  are the following: Percentage, Mean, Standard Deviation, Frequency and Content Analysis. Phase II studies of the working conditions of tourism management in Suan Hin Beach, Using of Qualitative research methods. target group was the Key Informant of 10 persons. the using Semi-Structured interview in research. The results revealed that 1) To study the conditions of tourism management in Suan Hin Beach there are 14 side have the followings: Infrastructure, Amenity, Group of people, Responsibility, Communication, Accessibility, Public Relations, Life style, Cultural conservation, Prominence on tourism, Environment, Planning, Attraction and Product. The Intermediate Level. Because of New tourist attraction. 2) Guidelines of Tourism Management in Suan Hin Beach, Management of Community-Based Tourism. The Tourism Development, for example funds, Budget, Public utilities, Training. Having government agencies to support for a strong and sustainable community, to reslut in Suan Hin Beach. This will help Suanhin beach is ready for the tourists in the future.