Driving Human Resource Development Policy through Entertainment Media of the Republic of Korea

Main Article Content

Pit Jitpakdee
Apalai Suksamran
Jedth Duangsonk
Pattara Chompooming
Sutkhet Sakunthong

Abstract

Entertainment media is one of the important management tools that could be used to lead society and people as a part of the public policy implementation by focusing on the alteration of citizens’ behavior. This academic paper emphasized upon the human resource development policy in terms of catalysts for the development, practices as well as different types of learning. This paper aims to study the way in driving human resource development policy through entertainment media of the republic of Korea through the Korean Dramas, namely Crash Landing on You, Start-up, and Dr. Romantic which had influence upon citizens’ behavioral changes such as the attitude towards the peace agreement in the Korean Peninsula, the knowledge extension through hackathon process, and the medical human resource production for both surgery instructors and the medical students. The study results suggested that each of the stated Korean dramas were conformed with Benjamin Blooms’ domains of learning which Crash Landing on You conformed with the affective domain, while Start-up followed the pattern of the cognitive domain, and Dr. Romantic had the process of the psychomotor domain. The study also provided suggestions related to the success in driving the human resource development policy of the Republic of Korea.

Article Details

How to Cite
Jitpakdee, P., Suksamran, A., Duangsonk, J., Chompooming, P., & Sakunthong, S. (2021). Driving Human Resource Development Policy through Entertainment Media of the Republic of Korea. School of Administrative Studies Academic Journal, 4(4), 157–169. retrieved from https://so05.tci-thaijo.org/index.php/SASAJ/article/view/250450
Section
Academic Article

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