The Development of Content Sets for Health Communication on Social Media, about Influenza, Health Care Unit of King Mongkut's University of Technology Thonburi

Abstract

The purposes of this research were 1) to develop content sets, 2) to find the quality of the content, to assess the perception of the sample on content sets, and 3) to assess the satisfaction of the sample group towards content sets of health communication on social media, about Influenza, Health Care Unit of the King Mongkut's University of Technology Thonburi. The tools used in this study consisted of a quality evaluation form for content and presentation media, perception assessment, and satisfaction assessment form of the sample group. The sample was conducted by a purposive sampling method from people who used the nursing room at least once time and were willing to answer the questionnaires. The sample was 30 people. As a result of evaluation from content and presentation media experts, six persons were analyzed by statistics mean and standard deviation. The study indicated that the review by experts in the content quality assessment was at a very good level (=4.51, S.D.= 0.50). The result of the quality assessment of presentation media was at a very good level (=4.80, S.D.=0.31). The result of the evaluation of the perception of the sample was at the highest level (=4.52, S.D.=0.67), and the satisfaction evaluation result of the sample was at the highest level (=4.66, S.D.=0.58). Therefore, the content set of health communication on social media about Influenza, Health Care Unit of the King Mongkut's University of Technology Thonburi can be used with quality.