Tourism Cooperative Strategies Between Chiang Rai Province, Thailand and Bokeo Province, Lao PDR for Sustainable Tourism
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Abstract
The research article has the objectives to study the tourism cooperative strategies between Chiang Rai province, Thailand and Bokeo province, LPDR, aiming to improve tourism cooperation that leads to the sustainable tourism. The researcher uses mixed research methods, both qualitative and quantitative consisting of secondary data reviews and in-depth interviews with 15 key informants from public and private sectors, academics and tourists. The focus group interview with 12 stakeholders representing related tourism sectors from Chiang Rai province and Bokeo province was also applied as a method of data collection. The survey method was additionally conducted to collect the data of 770 questionnaires from Thai and international tourists. Descriptive statistics used for this study includes means, percentile and standard deviation (SD). The results of data analysis, both qualitative and quantitative methods, were integrated and presented with descriptive approach.
The findings reveal that Chiang Rai province and Bokeo province are suggested to decide their strategies to be more proactive and adaptive. In order to gain an achievement of such strategies, it involves strengthening coordination of collaborative tourism networks through sustainable tourism cooperative strategies, in line tourism the tourism development strategies at, regional, national and provincial levels. To achieve the above mentioned strategies, it requires the operational guidelines as follows: (1) Integration the collaborations between all related tourism sectors in Chiang Rai and Bokeo provinces. (2) Endorsement in technical cooperation for the development of sustainable tourism. (3) Promotion of border tourism and improvement of tourism resources in the special economic zone (SEZ). (4) Development of tourism forms and activities as well as to build a tourism linkage between the cultural, environmentally conservative and agrotourisms. (5) boosting of proactive tourism to the global market.
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Academic articles, research articles, and book reviews in the Ph.D. in Social Sciences Journal are author’s opinions, and not the publisher’s, and is not the responsibility of the Ph.D. in Social Sciences Journal Philosophy Association, Ramkhamhaeng University. (In the case that research is done on human, the researcher has to be trained in Ethics for Doing Research on Human Training and has to produce the evidence of the training).
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