Factors Affecting the Decision to Study in Faculty of Management Science, Nakhon Sawan Rajabhat University of Grade 12 students’s in Nakhon Sawan and Uthai Thani Province

Main Article Content

Jaruwan Choppradit

Abstract


This research article aims to (1) study level of opinion image and management of the Faculty of Management Science, Nakhon Sawan Rajabhat University of grade 12 students’s in Nakhon Sawan and Uthai Thani province (2) study level of decision to study in the Faculty of Management Science, Nakhon Sawan Rajabhat University of grade 12 students’s in Nakhon Sawan and Uthai Thani province and (3) study image factors and management factors affecting the decision to study in the Faculty of Management Science, Nakhon Sawan Rajabhat University of grade 12 students’s in Nakhon Sawan and Uthai Thani province. The study is quantitative research by using the questionnaire as instrument to collect data. The sample groups used in this study were 384 grade 12 students’s in Nakhon Sawan and Uthai Thani province. The statistics used in the data analysis were frequency, percentage, mean, standard deviation and multiple regression analysis.




Findings are as follows: (1) Level of opinion image and management of the Faculty of Management Science, Nakhon Sawan Rajabhat University at the most agreeable level. (2) Level of decision to study in the Faculty of Management Science, Nakhon Sawan Rajabhat University at the most agreeable level. (3) Teaching factors, reputation factors, environment factors and student expenses factors affecting the decision to study in the Faculty of Management Science, Nakhon Sawan Rajabhat University.


Article Details

How to Cite
Choppradit, J. (2024). Factors Affecting the Decision to Study in Faculty of Management Science, Nakhon Sawan Rajabhat University of Grade 12 students’s in Nakhon Sawan and Uthai Thani Province. Ph.D. In Social Sciences Journal, 14(1), 176–191. Retrieved from https://so05.tci-thaijo.org/index.php/phdssj/article/view/267515
Section
Research Article

References

Awae, P. (2019). The decisions on undergraduate studying in Prince of Songkla University, Pattani Campus, Academic year 2019. Prince of Songkla University, Pattani Campus, Office of the President. [In Thai]

Boorstin, D. J. (1992). The image: A guide to pseudo-events in America. Vintage.

Cochran, W. G. (1977). Sampling techniques (3rd ed.). John Wiley & Sons.

Jithan, T. (2019). Factors affecting decision to study at the bachelor degree level, general management program, faculty of management science, Kamphaeng Phet Rajabhat University. In The 6th KPRU National Conference: Research, technology and innovation for sustainable local development, 20 December 2019 (pp. 390-399). Kamphaeng Phet Rajabhat University, Research and Development Institute. [In Thai]

Khanthaprisri, S., & Treemongkol, P. (2022). Management influencing on deciding to study at Bachelor’s degree level of lay students Mahachulalongkornrajavidyalaya University. Mahachula Academic Journal, 9(2), 352-366. [In Thai]

Kuptarnond, W. (2018). Management and organizational behavior: Modern management techniques. Rangsit University Press. [In Thai]

Likert, R. (1932). A technique for the measurement of attitudes. Archives of Psychology, 140, 5-55.

Sinthusakun, P., & Tanyoung, P. (2018). Factors influencing the decision to study on a bachelor’s degree, undergraduate students in faculty of management science of Nakhon Pathom Rajabhat university. In The 10th NPRU National Academic Conference: “Fostering the King’s Philosophy in Research and Sustainability Regional Development” 29-30 March (pp. 745-754). Nakhon Pathom Rajabhat University. [In Thai]

Stevens, J. (1992). Applied multivariate statistics for the social sciences (2nd ed.). Lawrence Erlbaum Associates.

Suwannawong, N. (2018). Research report on factors affecting the decision to choose to study at the bachelor’s degree in Rajamangala University of Techonology Isan, Nakhon Ratchasima (Quota System) for the Academic Year 2017. Rajamangala University of Technology Isan, The Office of Academic Promation and Registration. [In Thai]

Thawilwong, N. (2019). Marketing communications strategy and brand image of Rambhai Barni Rajabhat University infiuencing students’s decision to enroll in the bachelor’s degree program. Master’s Thesis of Communication Arts, Rambhai Barni Rajabhat University. [In Thai]

Taveesin, N. (2007). Educational institution administrators...develop students. Retrieved from https://www.gotoknow.org/posts/373517 [In Thai]

Tiyao, S. (2000). Personnel management (12th ed.). Thammasat University Printing House. [In Thai]

Vanichbuncha, K. (2011). Using SPSS for windows to analyze data (18th ed.). Chulalongkorn University Book Center. [In Thai]