Causal Factors Affecting Sustainable Performance Through Corporate Social Responsibility of Food Processing Industrial Factories in Thailand

Main Article Content

Korapol Srivorakan
Piyachat Jarutirasarn
Piyamas Suesawadwanit

Abstract

This research article aims to study the causal factors and the relationship pattern of causal factors affecting sustainable performance through corporate social responsibility (CSR) of food processing industrial factories in Thailand and proposes guidelines for the development under investigation. The research design was a mixed-methods research approach. Data were statistically analyzed using descriptive statistics and structural equation model analysis.


Findings are as follows: (1) The path factor with the highest direct positive influence on the CSR activities was the awareness and participation with the influence coefficient of 0.580 with p-value ≤ 0.001 and the transformational leadership with the influence coefficient of 0.261 with p-value ≤ 0.05 with the lowest level of influence. (2) The factors with direct positive influence with the highest importance on the sustainable performance were the CSR performance with the influence coefficient of 0.371 and p-value ≤ 0.001 followed by the transformational leadership with the influence coefficient of 0.278 and p-value ≤ 0.001 and the awareness and participation with the influence coefficient of 0.254 and p-value ≤ 0.001 with the least influence value. (3) Lastly, the analysis showed that the total coefficient of positive influence consisting of direct and indirect effects on the sustainable performance through CSR was the awareness and participation with the total influence coefficient of 0.469 and p-value ≤ 0.001. At the same time, the transformational leadership exhibited total coefficient of 0.374 and p-value ≤ 0.001.

Article Details

How to Cite
Srivorakan, K., Jarutirasarn, P., & Suesawadwanit, P. (2024). Causal Factors Affecting Sustainable Performance Through Corporate Social Responsibility of Food Processing Industrial Factories in Thailand. Ph.D. In Social Sciences Journal, 14(3), 700–717. Retrieved from https://so05.tci-thaijo.org/index.php/phdssj/article/view/269325
Section
Research Article

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