Online Trip Planners for the Tourism Industry
Main Article Content
Abstract
Tourism is one of the first industries to capitalize on internet technology. In fact, more than 70% of the search engine traffic is used for travel-related activities. Travelers usually access tourism systems on the internet to book their hotel, rent a car, buy an air ticket or plan their trip. This article reviews the existing online trip planners, which are a tool on the internet that helps travelers plan their trips by providing information about “Where to go?”, “What to do?”, “When to go?” and “How to get there?”. A common framework for these online trip planners has been analyzed and summarized. The existing online trip planners have been categorized into well-defined classes by their distinctive operations. The article also discusses the possibility of creating an effective online trip planner which combines the advantages of the existing online trip planners.