A Path Analysis of the Internal Management Factor’s Impact on the University’s Green University Initiative Focused on Undergraduate Students’ Conceptions at Rajamangala University of Technology Isan, Sakon Nakhon Campus Conducted Using Partial Least Squares Structural Equation Modeling (PLS-SEM)

Abstract

This research aimed to study both the influence and impact of internal management factors on the University’s Green University initiative. The research sample consisted of 450 students at Rajamanagala University Isan, Sakon Nakhon Campus. The instrument for this research was a questionnaire and the data analysis was performed using Partial Least Squares Structural Equation Method (PLS-SEM) to measure the relationship between variables. The first variable focused on the effect of the University’s internal management on the Green University initiative, which included executive and staff administration, work structure, Green University activities, campus activities, climate and environmental activities, environmental protection motivation, and the use of technology. The factor that held the highest level of student engagement was the preservation of the environment. The next highest factors were student involvement in environmental campaigns and the university providing a good climate for learning. The second variable analyzed the influence of internal management factors on the University’s Green University goals by using the Outer and Inner models. The results were found to be accurate and reliable as follows: The executive management and staff have a direct influence on the University becoming a Green University. The work structure has a direct influence on the University’s status as a Green University. Internal activities also have direct and indirect influences on the Green University initiative. Finally, environmental protection motivation has a direct influence on the University’s status as a Green University.