A Study Design Paradigm for Applied to Construct Industrial Crafts Design Framework to Creative Ideas: Design Focus on Cultural Management

Abstract

A Design Paradigm Study for Constructing an Industrial Craft Design Framework Towards Creative Concepts: Emphasizing Cultural Management

This qualitative research aimed to study paradigms, concepts, and theories related to handicraft design approaches, cultural wisdom, cultural knowledge management, philosophical concepts, and promotional strategies for reorienting creativity and relevant creative design information. This data was then used to inform the design and development of a conceptual framework for industrial craft design, emphasizing cultural management, and to guide the experimentation and evaluation of creative industrial craft designs. These works were defined by data sets and analyzed using the conceptual framework derived from the research.

The research process was divided into two main parts according to the operational plan:

          1.Construction of the Industrial Craft Design Conceptual Framework: Individual in-depth interviews were conducted with 27 purposively sampled experts knowledgeable in culture, traditional wisdom, philosophy, handicrafts, cultural management, and industrial craft design. The process also included participation in relevant conferences focused on handicraft industry development, engaging both public and private sectors. Data was collected and analyzed using Content Analysis with a Coding Analysis method.

          2.Evaluation of Study Results and Survey of Opinions and Satisfaction with Industrial Craft Products: This involved analyzing creative works using the industrial craft design conceptual framework. A total of 500 samples were purposively selected from four groups: 50 from government agencies, 50 academics, 50 entrepreneurs and designers, and 350 members of the general public.

The questionnaire results indicated that the creative work developed using the design framework emphasizing cultural management (e.g., a Thai clay flowerpot inspired by the Purnaghata pot) received the highest overall opinion and satisfaction, with an average score of 4.47.