The Creative Creations of Line Sticker for Graduate Students of Master of Communication

Authors

  • Kittisak Tootong Program in Innovative Communication Administration, Faculty of Communication Arts, Kasem Bundit University
  • Jakgreerat Sangvari Program in Innovative Communication Administration, Faculty of Communication Arts, Kasem Bundit University

Keywords:

Line Sticker, Satisfaction, Master of Communication Arts

Abstract

          The purposes of this research were to create line stickers for graduate students of Master of Communication Arts Program in Innovation Communication Administration, Kasem Bundit University and to measure the satisfaction of graduate students of Master of Communication toward line stickers. This research and development had been conducted by using questionnaire as a research tool to collect data from 23 graduate students of Master of Communication. Data analysis employed frequency, percentage, population mean, and standard deviation. The results revealed that the line stickers for graduate students of Master of Communication consisted of 2 groups were permanent lecturer and staff had 3 characteristics and graduate students had 15 characteristics. The line sticker supported for mobile platforms on iOS and Android systems. The level of satisfaction of graduate students toward KBU.MCA line stickers was high level including format and meaning, interesting, and usability of line stickers.

References

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Published

2018-06-25

How to Cite

Tootong, K., & Sangvari, J. (2018). The Creative Creations of Line Sticker for Graduate Students of Master of Communication. Journal of Mass Communication Technology, RMUTP, 3(1), 8–17. retrieved from https://so05.tci-thaijo.org/index.php/jmctrmutp/article/view/251836

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Section

Research Articles