The Creative Model for Freshmen Welcoming Activity and Image Building for Rajamangala University of Technology Phra Nakhon

Abstract

        This research aims to study the problem of first-year students welcoming activities of the faculty of mass communication technology, Rajamangala university of technology Phra Nakhon. The study aimed to find an appropriate model for the first-year students’ creative, welcoming activities and image building from creative freshmen welcoming activities. This research applied the qualitative research methodology, which used in¬-depth interviews. Purposive sampling was selected, 40 first-year students. The study results were found that students who organized the first-year students’ welcoming activities did not have a risk assessment plan. There were not only freshmen welcoming activities, but also sophomores attended the activity. The freshmen wanted to participate in the activities because they wanted to make friends and be familiar with senior friends, faculty members, staff, and outsiders. They expected that the creative model for first-year students welcoming activities should organize recreational activities and professional activities to benefit the communities and build a good image of the profession.