Communication of Deep South’s Young People in the Physical Community and Online Platforms amidst the COVID-19 Pandemic
Keywords:
Communication, COVID-19, Online PlatformAbstract
This research aims to study how the youth in southern most provinces of Thailand adapt their communication, and and to improve their forms of proactive communication mechanism in the community and online community during the COVID-19 pandemic. This qualitative research
used document analysis and nine in-depth interviews from the Motive, MUSLIMITED, and young people in Bannang Sata, representing Pattani, Yala, and Narathiwat, and workshops with the target groups as well as local media organizations. Data analysis was done with the concept of
crisis communication. The study reveals that young people played a supportive role in communicating in crisis of such pandemic, especially through online platforms. With regard to community communication, the youth tend to be able to access various data, to verify fake news, and to communicate by using creative methods both physically and virtually. Though the roles of youth in the deep south during the COVID-19 epidemic could visibly been seen,
no systematic mechanism has not yet been established. As a result, the community and local media in the deep south should have clear measures to deal with any possible crisis as well as mechanisms for having everyone, especially the youth, take part. That will help the state’s mechanisms when the latter fail to function efficiently, and to support them as they gradually improve, as that needs to be designed based on the local necessities.
References
Bamrungsuk, S., & Sathirathai, S. (2020). The post-covid world, security studies [Booklet]. Bangkok:
Square Print ‘93.
Bank of Thailand. (2021). The impact of a new wave of COVID-19 on Thailand’s economy. Retrieved May 18, 2021, from https://www.bot.or.th/Thai/AboutBOT/Activities/
Documents/MediaBriefing2021/MediaBriefing_COVID19.pdf
Center for Conflict Studies and Cultural Diversity (CSCD). (2021). The Public opinion survey on the impact of COVID-19 and Government measures. Pattani: Center for Conflict Studies and Cultural Diversity.
Compact for young people in humanitarian action. (2020). COVID-19: Working with and for young
people. Retrieved May 20, 2022, from https://www.unfpa.org/sites/default/files/resourcepdf/
COMPACTCOVID19-05.pdf
Coronavirus: Ministry of Public Health-MOPH searches for peoples more than 500 who enter
boxing stadium and entertainment place concerned about spreading infection. (2020, March 20). BBC. Retrieved May 18, 2021, from https://www.bbc.com/thai/thailand-51971280
Jobsri, S. (2020). Ministry of Public Health’s communication in the situation of Coronavirus
Disease (COVID-19) pandemic, Journal of Communication Arts of STOU, 11(1), 13-29.
Kaewyasri, K. & Soontaraviratana, B. (2021) The guidelines and impact from Coronavirus Disease
(Covid-19) in Loei Province, Journal of Public Health, 7(1), 16-34.
Open mode: A new wave of COVID-19. (2021, February 4). ThaiPBS. Retrieved May 18, 2021,
from https:// news.thaipbs.or.th/content/30109
Rakngam, N. (2016). The concept of local identity in the context of changes in the era of
globalization, Nakhon Lampang Buddhist College’s Journal, 5(2), 62-74.
Rungrut, S., Maso, S., & Kadem, Y. (2020). The economic and social impacts from the COVID-19
pandemic toward the people in Yala Province. Journal of Social Science and Buddhistic
Anthropology, 6(2), 160-174.
Sa-idi, A., Hathairat, S., Puti, S., & Talek, M. (2020). The Phenomenon of Refusing Vaccination
Amongst Children in Thung Yang Daeng District, Pattani Province, The 4th National Conference on Power Beyond Limit For the Happiness of the Southern Region.
Sheikhul Islam of Thailand Sheikhul Islam Office. (2020). Announcement regarding measurement
to prevent the spread of COVID-19. Retrieved May 18, 2021, from https://skthai.org/th/news/category/3581-ประกาศจุุฬาราชมนตรีี .
Taleh, M. (2021). The Public opinion survey on the impact of Government measures to prevent
the spread of COVID-19. Pattani: Faculty of Nursing, Prince of Songkla University.
Thamprasit, P. (2012). Content Analysis of Communication for Crisis Management: A Cast Study
of Roosuflood Video Clip (Master of Communication Arts), Bangkok University.
The Standard Team. (2020). Thammasat University advices the state communicating One Team
One Voice through Owned Media to increase reliability and reduce critical confusion. Retrieved May 25, 2020, from https://thestandard.co/jc-thammasat-suggests-governmentone-team-one-voice-communication-due-covid-19/
Tworek, H., Beacock, I., & Ojo, E. (2020). Democratic health communications during COVID-19:
A RAPID response. Vancouver: UBC Centre for the Study of Democratic Institution.
UNICEF Kenya. (2020). Practical guidance for risk communication and community engagement
(RCCE) for refugees, Internally Displaced Persons (IDPs), migrants, and host communities
particularly vulnerable to COVID-19 pandemic. Retrieved May 22, 2021, from https://
www.unodc.org/documents/drug-prevention-and-treatment/Practical-Guidance-RCCERefugees-
IDPs-Migrants.pdf
World Health Organization, Country Office for Thailand. (2020). Situation reports the spread of COVID-19 Pandemic in Thailand by World Health Organization, Country Office for Thailand. Retrieved May 20, 2021, from https://www.who.int/docs/default-source/searo/thailand/2020-04-28-tha-sitrep-66-covid19-th-final.pdf?sfvrsn=32566b60_0
