Social entrepreneurship: A case study of Yimsoo Café, a coffee shop to create job opportunities for persons with disabilities

Main Article Content

Vittaya Namsao
Jirapong Ruanggoon

Abstract

          The objective of this research was to explain the social entrepreneurship of Yimsoo Cafe to create job opportunities for persons with disabilities. Qualitative research, case study approach was used in this research. Data were gathered through in-depth interview with the founder of the coffee shop and group interview with 6 employees using a semi-structured interview form. Non-participatory observation and document study were also used for additional data collection. Data was analyzed by content analysis. Triangulations were used to verify the accuracy and reliability of the research results. The results were found that Yimsoo Café has a clear social mission to solve the problems of persons with disabilities; by hiring persons with disabilities to work, increasing job opportunities for persons with disabilities through vocational training, and creating persons with disabilities to become entrepreneurs. The social mission relies on social innovation by transforming the coffee shop as a professional training school, and cultivating new entrepreneurs. Yimsoo Café focuses on social changes by; breaking the social myths towards persons with disabilities, driving a society that “no one left behind”, and moving towards being an inclusive society. Operations of Yimsoo Cafe are based on social entrepreneurs who have passion, ethical transformational leadership, understand and empathize persons with disabilities, and demand to open up the social justice. The conditions for the success of Yimsoo Café are business competency and networks to support social entrepreneurship.

Downloads

Download data is not yet available.

Article Details

Section
บทความวิจัย (Research article)

References

Arunee, Assumed name. (21 May 2020) Yimsoo Café’s employee. (Group interview)

Association for Alternative Sustainable Development. (2020). Well-being of specific population. Retrieved 15 November 2020, from http://vulnerablegroup.in.th. (in Thai)

Bonaccio, S., Connelly, C. E., Gellatly, I. R., Jetha, A., & Ginis, K. A. M. (2020). The participation of people with disabilities in the workplace across the employment cycle: Employer concerns and research evidence. Journal of Business and Psychology, 35, 135-158.

Bull, M. (2018). Reconceptualising social enterprise in the UK through an appreciation of legal identities. International Journal of Entrepreneurial Behavior & Research, 24(3), 587-605.

Creswell, J. W. (2014). Research design: Qualitative, quantitative, & mixed methods approaches (4th ed.). Thousand Oaks, CA: Sage.

Chanboon, W., & Thongyou, M. (2016). The process of disable people fighting towards the social beliefs. VRU Research and Development Journal, 11(1), 171-181. (in Thai)

Doherty, B., Haugh, H., & Lyon, F. (2014). Social enterprises as hybrid organizations: A review and research agenda. International Journal of Management Reviews, 16(4), 417-436.

Harris, S. P., Renko, M., & Caldwell, K. (2014). Social entrepreneurship as an employment pathway for people with disabilities: Exploring political–economic and socio-cultural factors. Disability & Society, 29(8), 1275-1290.

Lysaght, R., Krupa, T., & Bouchard, M. (2018). The role of social enterprise in creating work options for people with intellectual and developmental disabilities. Journal on Developmental Disabilities, 23(3), 18-30.

Miller, J. K., & O’Connor, J. W. (2016). Studying the successful startup of a social enterprise: A case study of Lion’s Thread Uganda. International Journal of Entrepreneurship and Innovation, 4(1), 80-94.

Namsiripongpun, W. (2017). Yimsoo. Bangkok: Universal Foundation for Persons with Disabilities. (in Thai)

Pithakthanin, A. (2012). From inclusive society to the art for disabilities. Retrieved 15 November 2020, from http://prachatai.com/journal/2012/03/39597 (in Thai)

Prateeppornnarong, D. (2020). Sustianable development & social enterprise. Nonthaburi: Ratanatri. (in Thai)

Ruskin, J., Seymour, R. G., & Webster, C. M. (2016). Why create value for others? An exploration of social entrepreneurial motives. Journal of Small Business Management, 54(4), 1015-1037.

Smith, P., McVilly, K. R., McGillivrayc, J., & Chan, J. (2018). Developing open employment outcomes for people with an intellectual disability utilising a Social Enterprise Framework. Journal of Vocational Rehabilitation, 48, 59-77.

Thiumboonkit, S. (2016). An exploratory study of the development of social entrepreneurship: Key concepts, characteristics, roles and success factors of social enterprise in Thailand. Academic Journal Institute of Physical Education, 1(8), 135-146. (in Thai)

Vornholt, K., Villottib, P., Muschalla, B., Bauerd, J., Colellae, A., Zijlstra, F., Ruitenbeek, G. V., Uitdewilligen, S., & Corbière, M. (2018). Disability and employment – Overview and highlights. European Journal of Work and Organizational Psychology, 27(1), 40-55.

Wilson, F., & Post, J. E. (2013). Business models for people, plane (& profits): Exploring the phenomena of social business, a market- based approach to social value creation. Small Business Economic, 40, 715-717.

Yimsoo Café. (2019). Pun pai mai ting kun. Retrieved 15 November 2020, from http://www.facebook.com/YimsooCafeandCuisine/. (in Thai)