The Influence of Health Literacy on Alcohol Consumption Behavior: A Case Study in the Area Under the Responsibility of Ban Kong Sao Sub-district Health Promoting Hospital, Nabon District, Nakhon Si Thammarat Province

Authors

  • Natthiya Chuphong Ban Kong Sao Sub-district Health Promoting Hospital, Na Bon District, Nakhon Si Thammarat Province
  • Boonruang Khaonuan Department of Public Health, Faculty of Public Health and Sports Science, Thaksin University, Phatthalung Campus
  • Chakkarin Parimanon Sirindhorn College of Public Health Trang, Faculty of Public Health and Allied Health Sciences, Praboromarajchanok Institute

Keywords:

Health Literacy, Alcohol Consumption Behavior, Alcoholic Beverages

Abstract

   This cross-sectional study aimed to examine the level of health literacy, alcohol drinking behavior, and the influence of health literacy on alcohol drinking behavior in the area under the responsibility of Ban Kong Sao Sub-district Health Promoting Hospital, Nabon District, Nakhon Si Thammarat Province. The sample consisted of 130 individuals, selected through simple random sampling. Data were collected using a health literacy assessment and an alcohol drinking problem assessment. Descriptive statistics and logistic regression analysis were used to analyze the data.

   The results showed that the overall level of health literacy among alcohol drinkers was mostly insufficient, accounting for 43.08%. The majority of participants exhibited risky drinking behavior (50.77%), followed by low-risk drinking (23.85%), hazardous drinking (18.46%), and alcohol dependence (6.92%). Multivariate analysis of health literacy factors influencing alcohol drinking behavior revealed that individuals with problematic and insufficient access to health information were 5.51 times more likely to engage in hazardous or dependent drinking compared to those with excellent or sufficient skills (OR=5.51, 95%CI: 1.82-16.68). Therefore, comprehensive development of health information access skills among drinkers is necessary, along with community participation in addressing the issue.

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Published

2025-01-09

How to Cite

Chuphong, N. ., Khaonuan, B. ., & Parimanon, C. . (2025). The Influence of Health Literacy on Alcohol Consumption Behavior: A Case Study in the Area Under the Responsibility of Ban Kong Sao Sub-district Health Promoting Hospital, Nabon District, Nakhon Si Thammarat Province. Public Health Policy and Laws Journal, 11(1), 91–102. retrieved from https://so05.tci-thaijo.org/index.php/journal_law/article/view/276404

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Original Article