A Model for Enhancing the Financial Well-Being of Students’ Parents Affected by the Post-COVID-19 Pandemic in Phayuha Khiri District, Nakhon Sawan Province
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Abstract
This research aimed to: 1) study the level of financial well-being among parents of secondary school students in Phayuha Khiri District, Nakhon Sawan Province, following the COVID-19 pandemic; 2) study the factors influencing their financial well-being; and 3) develop a model to enhance financial well-being. The study was conducted in two phases. Phase I involved a survey of 319 secondary school parents, selected through stratified random sampling. The research instrument was a questionnaire with content validity (IOC) index ranging from 0.67 to 1.00, Data were analyzed using frequency, percentage, and mean. Phase II involved developing the model through a focus group discussion with five parents identified by community leaders for their exemplary financial discipline and effective financial management practices, and the data were analyzed using content analysis.
The findings revealed that: 1) overall, the most parents demonstrated an appropriate level of financial well-being, with manageable liquidity and debt levels (79.94% and 80.25%, respectively). 2) The factors influencing financial well-being consisted of four key dimensions: socioeconomic, health, family and living conditions, and financial literacy. 3) The developed model for enhancing financial well-being is an integrative conceptual framework that illustrates the interrelationships among inputs, process mechanisms, core components, and outcomes.
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