Legal Problems Concerning Franchise Law Thailand : Case Study Of Seven Eleven The Convenient Store

Abstract

        This thesis aims to study legal problems concerning franchise law in Thailand. At present, Thailand has no specific law on franchise business. The existing law does not able to apply to the franchise business effectively and has resulted in legal issues related to the franchise business. Therefore, it should be lawful about the franchise business in Thailand in order to enforce the law effectively according to the economy system that constantly evolving also in line with the international principle. The study found that:
        1. At present, Thailand has no specific law for franchise business then its cause the problems in terms of operated franchise’ s contract due to the franchisor may write down the agreement to make franchisees burdened beyond the law.
        2. At present, Thailand does not require franchisees to register franchise businesses before the offering. Therefore, the status of the franchise business not able to be verified.
        3. At present, Thailand does not require franchisees to disclose important information in the franchise business to those who are interested before entering into a franchise agreement.
        4. At present, Thailand does not have a franchise directing agency that serves as a hub for the exchange of business information including to promote and support the franchise business in Thailand.