The Influence of Public Policy on The Shaping of Entrepreneurial Atmosphere and The Willingness to Start a Business

Abstract

The purpose of this study is to analyze, validate and explain the role and impact of public policy on entrepreneurs' entrepreneurial intentions and practices by analyzing the policy implementation processes, behaviors and outcomes of public policy actors, and obtaining information data from the relevant variables that make up public policy. Based on the philosophical perspective of pragmatism and its rooted theoretical paradigm, this paper adopts a mixed sequential method of qualitative and quantitative research questions, goals and hypotheses, collects qualitative data through semi-structured expert interviews, and verifies the data by primary and secondary coding. A questionnaire is formed based on the developed scale, and quantitative data is collected by publishing and collecting the questionnaire. On this basis, qualitative data and research data verification and analysis of variables (public policy orientation, policy flexibility, policy objectives, policy operation mechanism, etc.) that affect entrepreneurs' entrepreneurial willingness are carried out.

            In this paper, the IBM-SPSS statistical analysis tool was used to test the reliability of 261 case data by using Cronbach's alpha value method, and the test results showed that the reliability value was 0.937 > 0.9, indicating that the questionnaire has high analytical reliability. The Caesar-Meyer-Holguin sampling adequacy measure: 0.913. Bartlett sphericity test about the chi-square: 1760.645. DF: 66. Signature: 000. The analysis results show that there is a strong enough correlation between the 12 variables. The above comprehensive analysis results show that the factors and variables of the theoretical model have an influence or role relationship, thereby verifying the entrepreneurial atmosphere of urban economy, because public policy subjects can achieve the policy goal of shaping the entrepreneurial atmosphere through the scientific application of policy tools, and can enhance the entrepreneurial willingness of entrepreneurs, thus forming a win-win or win-win situation.