Persuasive Language Strategies Used in the Blind Audition of the Voice Thailand Season 5 and 6
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The purposes of this study were 1) to study the use of persuasive language strategies in the Blind Audition of the Voice Thailand Season 5 and 6, and 2) to analyze the use of persuasive language strategies in each type. The samples in this study were selected from the Blind Audition of the Voice Thailand Season 5 and 6. In each season, it consisted of six episodes and the total numbers were twelve episodes. The mathematics use in this research included means and percentage. The study found that the most frequent use of persuasive language strategy that coaches used to persuade the competitors to be in a team was Expert Opinion Strategy, followed by Rhetoric Questions, and Linking or Ingratiation respectively. While the persuasive language strategies found in the least use were Positive Expertise, Gifting or Pre-giving, Exaggeration and Statistical Evidence. However, persuasive language strategies from the coaches could help promote the coaches’ speeches more reliably and affect the competitors’ decision making to choose to be in the team members.
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