The Relationship Between Using Online Social Media and the Work Efficiency of Supporting Staff in Mahasarakham University

Abstract

This research aimed 1) to study the level of perceptions toward the use of online social media of supporting staff in Mahasarakham University 2) to study the level of perceptions toward the work efficiency of supporting staff in Mahasarakham University and 3) to study the relationship between using social media online and work efficiency of supporting staff in Mahasarakham University. The sample group of was 248 supporting staff in Mahasarakham University. The research methodology consisted of the method data collected by questionnaire. Statistical techniques were means, standard deviation, and Pearson correlation coefficient. The results of the research showed that supporting staff in Mahasarakham University showed a high degree of agreement toward the overall using social media online. Supporting staff in Mahasarakham University showed a high degree of agreement toward the overall Work efficiency. And using social media online was positively correlated with overall work efficiency at a high level (r= 0.72). When considering each aspect and in order of relationship from highest to lowest as follows: In terms attitude on usage there was a high correlation (r= 0.79) in terms perception learning and acceptance on usage there was a high correlation (r= 0.73) and in terms expectation on usage there was a moderate correlation (r= 0.67) respectively, with statistical significance at the .05 level.