Study of tourism potential and services linked to agriculture, industry and trade, investment Of The Upper North-Eastern Provincial Cluster 1

Main Article Content

Sumeth Kaenmanee
Sarinya Latteerasuwan
Wanjanya Wirakul

Abstract

The objectives of this research to study the potential of tourism and services inked to agriculture, industry, trade, investment and guidelines for the development of major tourism projects in The Upper North-Eastern Provincial Cluster 1. Researchers used quantitative research. The samples used Stratified Sampling 400 samples by questionnaires. The statistics used in the research were Factor Analysis and analyzed by Radar Chart. The research found that the province has the most tourism support potential with the component weight equal to 0.842  followed by the marketing potential with the component weight equal to 0.824, the  tourism attractiveness has the element weight equal to 0.793, tourism management has the element weight equal to 0.791 and the welding side link the tourism industry with the element weight equal to 0.790 respectively. Suggestions for making tourism projects that are important to  the cluster have high potential for tourism. Therefore, the cluster should have a project that develops tourism potential to complete all 5elements which are ordered from importance. The least is the direct and indirect tourism industry linkage, followed by the administrative aspect. Inside the tourist attraction The attractiveness of tourism, marketing and tourism support respectively.

Article Details

How to Cite
Kaenmanee, S., Latteerasuwan, S., & Wirakul, W. (2019). Study of tourism potential and services linked to agriculture, industry and trade, investment Of The Upper North-Eastern Provincial Cluster 1. Rajabhat Maha Sarakham University Journal, 13(2), 47–61. retrieved from https://so05.tci-thaijo.org/index.php/rmuj/article/view/248741
Section
Research Articles

References

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