Guidelines for Sustainable Agricultural Tourism Development, Ban Pha Rang Mee Noen Maprang District Phitsanulok Province

Abstract

            Research on guidelines for sustainable agricultural tourism development, Ban Pha Rang Mee Noen Maprang District Phitsanulok Province. The objectives are 1) Study the components of tourism resources Agriculture of Ban Pha Rang Mee area Noen Maprang District Phitsanulok Province 2) To evaluate the potential of indicators according to the standards of Ban Pha Rang Mee agricultural tourism attractions. Noen Maprang District Phitsanulok Province and   3) Study the opinions sustainable agricultural tourism at Ban Pha Rang Mee, Noen Maprang District, Phitsanulok Province. It is a mixed research method. During qualitative research Use in-depth interviews with 15 key informants And quantitative research used questionnaires with 168 Thai tourists in Phitsanulok Province and analyzed using statistical techniques, namely mean and standard deviation.

            The overall composition of tourist attractions is at a high level when considering each aspect, namely tourism activities. Attraction Perception and access at a high level and facilities is at a moderate level. The overall standards of agricultural tourism destinations are at a high level. When considering each aspect It is at a moderate level in 2 aspects: the supporting potential of agricultural tourism destinations And the service potential of agricultural tourism destinations is at a high level in 2 areas: the potential for attracting the attention of agricultural tourism destinations and management potential of agricultural tourism destinations.    Overall sustainable tourism in Ban Pha Rang Mee is at a high level when considering each aspect. It is at a high level in every aspect as follows: the need to conserve natural resources and the environment. the need for human development and the importance of community participation and the needs of tourists interested in tourism for learning.